Looking for viral products that are “at the level?” Bethenny Frankel is leveling the playing field for the rest of us.
The self-proclaimed accidental influencer regularly tests out TikTok-approved finds to see what’s worth the hype — and this morning, following Amazon’s Prime Big Deal Day, a handful of her favorites are still on serious sale.
Below, shop a selection of products she’s name-dropped over the years, from the “best mud mask there is” to a bronzer she compared to Chanel. (And while you’re at it, peruse our guide to all the best celeb-loved beauty buys still on sale today, too.)
When Frankel posted a TikTok comparing this affordable bronzer to one sold by “the artist formerly known as Chanel,” it sold out almost instantaneously. Luckily for Amazon shoppers, it’s currently both in stock and on sale for under $15.
“I opened it and I was like, we are the richest of the bitches,” Frankel gushed. “I am so excited because no one’s really done it right.”
She’s not the only stylish star obsessed, as Stacy London once told us she “cannot stop using” the “insane” bronzer. (“And I’m not a big bronzer person, so for me to say that is pretty bonkers,” she added.)
‘Tis the season to be cozy. Frankel called these the “greatest friggin’ slippers in the universe” in a TikTok this summer.
Run, don’t walk, to score Frankel’s walking shoes. She featured these slip-ons in her latest shopping suggestions post, saying they “feel like they should cost way more.”
While she’s put plenty of products to the test, Frankel dubbed this one the “richest drugstore serum.” She’s not alone; Sarah Jessica Parker has also posted about the brand on Instagram.
This 15% cashmere cardigan also landed in Frankel’s recent Prime Day Instagram post, where she called it, “Cashmere that feels like luxury but without the luxury price tag.”
“The most insane bodysuit ever — I got it in every color,” Frankel wrote on Instagram of this “smooth” and “sculpted” style. With the price down to under $25, there’s never been a better time to add one color (or all 20) to your Amazon cart.
What do Frankel’s TikToks and viral runway appearances have in common? This glow lotion, which she once told us is “not a luxury beauty item in price but it’s absolutely luxurious.”
Martha Stewart is also a fan, with her makeup artist, Daisy Toye, telling People it’s “how she gets that dewy look, like she just got a facial.”
She also gave these exfoliating pads a rave TikTok review last year, saying, “I put it on and it smells exactly like the chemical peel that the woman comes over to do for hundreds of dollars.”
Frankel’s Amazon storefront includes these budget-friendly yoga pants. She’s not the only reality-TV OG who swears by them, though; Kyle Richards has said they “fit really well [and] make the butt look good.”
Frankel was “shooketh” when she tried out this under-$11 lip oil earlier this year.
“I’m not kidding … if you said they were $60, I would believe you,” she raved in a sponsored Instagram post. “I promise you this is better than any expensive lip oil.”
The viral sunscreen, which gives skin a pretty glow, made its way into the “Just B” podcast host’s pre-beach routine.
“It’s glowing and hydrating … it’s very nice,” she raved on TikTok, saying that it won’t stain clothes.
If splurging doesn’t scare you, Elemis’ rich cream earned Frankel’s famous “expensive but worth it” praise.
“This also reduces the appearance of fine lines,” she raved of the product on Instagram, saying it “feels like the richest, bounciest hydrating water cream.”
Frankel joins fellow “Housewife” Kyle Richards and comedian Nikki Glaser in picking shades from this on-trend sunglass brand that gets high marks for style. They also found their way into her personal Amazon shopping page.
From chicken salad to coffee, Frankel’s also known for her kitchen recommendations. Her Amazon storefront includes this espresso maker, which has over 17,000 largely positive customer reviews.
Score big deals on the device Frankel uses to clean up after her beloved dogs, Biggie and Smallz.
Prime Big Deal Days FAQs, answered
Is it still Prime Day?
Prime Big Deal Days 2025 ended on Wednesday October 8 at 11:59 p.m. PT. But good news for you procrastinators: Amazon extended many of the best deals we’ve seen, giving you one last chance to shop deep discounts.
Do you have to be a Prime member to shop?
Prime Day is Amazon’s member-exclusive sale event. You can get a 30-day free trial to enjoy Prime Day savings (plus all the benefits of the subscription) with no strings attached.
Prime Day vs. Prime Big Deal Days: What’s the difference?
For those who already know and love July Prime Day, Amazon’s Prime Big Deal Days similarly offers major discounts for 48 hours, but with a bigger focus on holiday gifts to shop ahead of Black Friday and Cyber Monday.
What deals are worth shopping during Prime Day?
From deal-hunting on Amazon sales for years, we know the sale is the perfect time to save on top-rated tech like Apple AirPods, restock your favorite beauty and skincare, peruse accessories like jewelry and handbags, and comb through all of Amazon’s best-sellers for steep discounts.
When is Amazon’s next Prime Day?
For those already wondering about the next sale, Prime Day takes place in July each year and although Amazon hasn’t confirmed the dates for Prime Day 2026, it’s safe to assume it will take place in mid-July. Keep an eye out for Amazon to kick off the holidays with Black Friday sales in November! Page Six Style will have all the latest news here.
Why Trust Page Six Style Shopping
This article was written by Hannah Southwick, Commerce Associate Editor for Page Six. Hannah spies deals on actually affordable celebrity-worn styles, puts Hollywood’s favorite labels to the test and finds the beauty products that keep stars red carpet-ready. She consults stylists and industry pros — including celebs themselves — for firsthand product recommendations, trend predictions and more. In addition to writing for Page Six since 2020, her work has been featured in USA Today and Parade.
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